Create a 1,050- to 1,400-word Social Media Marketing Plan based upon a company of choice.
Provide a strategy and objective for your plan and include the following:
Define key messages to reach your target audience
Determine five key influencers
Describe tactics that will appeal to your key influencers
Include a proposed timeline with measurable and tangible metrics for measuring success, and include plans for any adjustments that may need to occur.
Include at least three references.
Format the paper according to APA guidelines.